New and ready to share - a CPAWS video

Loved it. i posted it to my friends

By Mario Arseneault on Jun/01/2011
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Liked the length, long enough to hear what’s going on, but short enough to not get boring. Also the first and final shots are very powerful. But I agree with the other comment about seeing the CPAWS logo more prominently displayed to instill confidence in interested parties.

By em on May/31/2011
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ok video.
Lacked a bit of drama.
A longer one should show the difference between what exists because cpaws succeeded and what would be there if cpaws did not speak out.
Dianne

By Dianne Everson on May/20/2011
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• I was shocked to hear that CPaws is the only non-profit charity dedicated to protecting Canada’s National Parks.
  I agree with Dianne Everson that it would be nice to see the difference between what exists because CPaws succeeded and what would be there if CPaws did not speak out.
  But I loved it, the start, content, length and end. The most important thing is that “you did it”. Often people find it easier to criticise others efforts, than to create their own. I know, I tried to start a website for animals and the environment, and basically ended up using other sites info, (with their permission), news feeds and occassional articles made up of the large amount of information ‘out there’! If you don’t mind I will try and put your video on my site as soon as I have fionished revamping it

  Keep up the good work.

  Kind regards,

  Allan.

  By Allan Booyjzsen on Sep/10/2011
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Nice video. maybe too much talking head. I have paddled the Nahanni, Queen Charlottes, Pacifc Rim, Cape Breon highlands, Gros Morne, Keji, etc and enjoyed it all and glad Canada protects its wilderness and should aim to do more. I also think that these places are very remote to most Canadians and CPAWS should do more to protect areas nearer to where people live, work and play. Maybe not as pristine as the remote ones but more meaningful on a daily basis. You mentioned some work in NS which is where I live…great stuff. Need more of that.  We should also do this so we can work on the ” nature deficit ” issue for our kids. They should be able to enagage with nature on a daily basis in some way. Now thats a challenge.  Mike Arthur May 19, 2011

By Mike Arthur on May/19/2011
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I like the length and the contract of the tree in the parking lot.
I’d like to see more emphasis on WHY it is critical to protect wilderness - especially hooking it to human health - physical, mental, spiritual ( as we are such self absorbed mammals! - and the research is very clear - ) but also to climate change, carbon storage / oxygen production, endangered and big space-needing species, and green corridors. CPAWS environmental education programs are excellent - highlight those briefly - even a shot of kids in the wild would help

a few less shots of people signing stuff and more of people in the wilderness, along with some critters too - bring in the animals!

Good luck!  SS

By Sue Staniforth on May/17/2011
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Liked the opening and closing scene.  Makes a nice contrast.  Music could be “catchier”.  Could add bullets noting past success and current projects and if possible more wilderness shots if it could be done while still keeping short, say up to two or two and a half minutes.

Suzanne Andre

By suzanne Andre on May/16/2011
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Hi,

A good video and a great message; the speaker is excellent, he gets his message through with objectivity and honesty.I like the idea of the little tree at beginning and end. Here’s what in my view could be improved:

the images:a little stiff, they don’t seem to add much- could’nt the speaker do his presentation in a forest? Couldn’t the pictures be replaced by short videos?

The music is also a bit drab - why not have something that touches the heart?

Keep up the good work!

Claire

By claire charron on May/15/2011
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good video. short and to the point, not too sentimental.

By James on May/14/2011
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Looks just fine.

By Ray Fraess on May/14/2011
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The video was a good start. I would explain WHY the water and land need to be protected and provide some context as to what the size of “half of Canada’s wilderness” (show on a map?) is.

I believe in what CPAWS is doing…however, I know what the group is about, for someone who isn’t sure what CPAWS is about I think there needs to be something in the video that makes the group stand out from all the other organizations that are also asking for support.

Thanks for the opportunity to comment!!

By Jill on May/14/2011
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I loved it! I was surprised that the goal is to protect half of Canada’s wilderness - let’s make it all of Canada’s wilderness.

By Lisa Campbell on May/14/2011
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Good visuals, but message not accessible for the deaf and hard of hearing.

By Diane Ginther on May/13/2011
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A good video. My suggestions are perhaps a lot less of people shots, a few of the environmental damage being done like excessive clearcutting,urban sprawl, tar sands and pollution contrasted with a mainly positive message of the wilderness we still have but so desperately need to protect ALL across Canada.Clearly show what we still possess but what also are the current, most pressing threats we need to direct our energy and resources against right now.

By irwin barrett on May/13/2011
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I like the video a lot. It’s short and to the point. If you were to make an extended one, you might include a few specific challenges you (and we) face, by region, i.e. BC, Prairies, Ontario/Quebec, Atlantic Canada.

By Cameron Miller on May/13/2011
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This is a good video in that it’s message speaks to the work of CPAWS. I agree with a previous writer that getting this message out in mainstream media would be a good idea (if it didn’t cost too much!)

By Janet on May/13/2011
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I thought it was done well and got the message across.  The tone is quite earnest, probably limiting appeal to a particular group of pepole.  That’s fine for this video, but it may be worthwhile using different styles in different videos to reach other groups as well.

By Marion on May/13/2011
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hello !
I thought the video was good. short and to the point. quite pleasant and good use of photo’s showing the important points. keep up the good work !!  I love the outdoors and thank god there are people like you striving to protect it, you would think it would be a no-brainer wouldn’t you ???

Sincerely,
Jackie Kasala

By jackie kasala on May/13/2011
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It caught my attention and I found CPAWS objective clear & it brought in a wide variety of stakeholders. Expansion of the video should briefly include some campaigns that CPAWS is currently working on & animals that are endangered in those areas. I also agree with the comment from Steve with drawing in the kids. Yes, camping, swimming in a clean lake, atop a mountain or even a hill with a view, examining bugs, canoeing etc. Work on surprising/fascinating them.

By Gail Moyle on May/13/2011
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Nice video.  I think it would be effective to also make some extended versions, focusing on the specific accomplishments and active projects for different regions of Canada.  People always like to see what is going on in their favorite region, e.g. Rocky Mountains, the Arctic, etc.

By Garth Huber on May/12/2011
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your clip is very well done
my comments:
- there are 200,000 immigrants settling in Canada every year, yet very rarely I can meet them outside of urban areas. we need to get message to them too

- the reality is that for many people think that asphalt and concrete is a paradise, we need more effort to educate why wilderness is important for them too (and not just caribou and grizzly alone)

- perhaps going forward give more voice to living in wild areas

By peter on May/12/2011
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The video is short and to the point. 
One suggestion - a few more images of the beautiful wild places in Canada - perhaps from some of the areas that still need protection.
On my computer the video image and audio were not in sync, giving the speaker a rather odd appearance.

By AK Bolling on May/12/2011
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Please conserve our wilderness for our animal and for our furture gerations to come

By Janna Wiedemann on May/12/2011
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I am a longtime supporter of CPAWS as well as numerous other nature organizations and you should realize that most of them claim to have saved Pacific Rim, Nahanni, etc. Because of that could you not use examples which were specifically your initiative. Also I would emphasize your volunteer and donor base rather than mentioning the ‘paid’ staff which always makes people think of high admin costs. Should the speaker not exit in the same direction that he entered from since he’s returning to the same scene.
I will forward the video to all members of my field naturalists.  Keep up the great work.

Tom Chatterton

By Tom Chatterton on May/12/2011
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Thank you.The video is succinct and visually appealing and just long enough.

By D,Siobhan Curtis on May/12/2011
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Well done, liked the concept of the tree contrasted with the traffic and concrete. But the video turned out to be more like a slideshow with all the photos, if you could include more video footage, for example interviewing volunteers and further elaboration on successes.

By Ananda on May/12/2011
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Good video, clear clean images, nice voice, clear message.  Like the only independent group in Canada comment, which I think is really important.  Rational approach too which appeals to average Canadian.

By Bob Merchant on May/12/2011
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Excellent video! Now let’s get it broadcast to the general public to improve awareness. Thanks for caring and carrying the message.

By Lynn O on May/12/2011
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I think the video is quite well done. However, I don’t think it is going to reach out and grab somebody any more than Hinterland Whos Who or other conservation messages out there. I have been hunting and fishing since I was about four years old. I was raised in Montreal but my parents put us in the woods and on the water, not in the changing room and on the field. It was childhood memories that made me pursue a career in wildlife biology and management, not media. I think today you are dealing with a lot of people who are born, raised and die in metropolitan areas and really are not familiar with what you are selling. It is children that will save the environment, but you only have one photo of “kids “in the wilderness in your video. The rest of the photo’s are suit, tie, and meeting types of activities. I think if you start small, a picture of kids at a day camp, camping at a local provincial park or the like, it is something children could associate with, and talk to their parents about, and maybe encourage them to do it.  Or the reverse, parents may ask the kids if they’d like to try camping as a vacation. The picture of Nahanni? was beautiful, but way beyond most peoples financial reach, including my own. Show people, especially children, interacting with nature, especially animals, and you will spark the interest. If it is at a zoo or nature park, or on a guided tour in Algonquin park, Bronte Park or Stanley Park, they can see it is something that they can go and experience fairly easily. Fishing derbies for kids are a great introduction to nature, for both adults and children, and catch and release teaches respect for animals in the wilderness areas you are trying to sell. If this is going to be a blog, your audience is going to be fairly young, and for the most part, metropolitan. My urban neice describes me as the uncle who plays with “bears and fish and stuff” and has very little environmental knowledge at all. She probably would never give financial support or volunteer for something she doesn’t quite understand or get involved with along with her children. However, if her kids came home and said that they would like to try camping, the parents would probably give it a go. And that would be the start of it! Nature!

By Steve on May/12/2011
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Yeah, that’s a good video for letting the public know who you are and what you do.  Having read some of the comments above, I agree that it helps reach more people if you can remind them that the health of every human depends on the health of our planet and our natural environment; that forests absorb carbon dioxide and help fight global warming, etc. 
Obviously, I love the wilderness and want to see it protected for its own sake, but it’s not just people like us who stand to benefit from protecting our environment—it’s everyone.

Also, good of you to focus on what you do and who you are—not just requesting donations. 

But yeah, it’s great and I would support the creation of a longer version.  Maybe you could mention where your chapters are by showing them on a map—is there one in North Western Ontario??

By Kathryn Young on May/12/2011
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I like the concept, but agree with others’ comments that it doesn’t have quite enough “punch”. I also thought that this short video is not the place to mention the 50 staff. I know it takes people working to make an organization run, but many folks struggle with the idea that nonprofits have staff. Yes, we need them, just don’t mention it in the video.
Fewer shots of people and paper, more of what we’re fighting for.
I also balked at the suggestion that CPAWS is the only group doing this kind of work. I would rather hear that it is one of the many partners working on conservation in Canada, each of whom is taking a piece of the work.
I support the cause and appreciate the effort.

By Val Mayes, BC on May/12/2011
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some very good images.
the goal (to protect half of canada’s wilderness) was well-emphasized.
having only one person talking, and for most of the video, is monotonous.  change it up—some different speakers, shorter sentences, music and natural noises.

more info on how progress is achieved would be good. 

maybe an image of a map of canada highlighting wilderness areas?

By liz on May/12/2011
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Thank you for a generally good video.  A few quick thoughts -

Perhaps there could be more mention/photos of places/provinces in between BC and Nova Scotia and including those provinces beyond NS.

A visual map - what has been accomplished & what still needs to be protected, why and how others can help.
Explain/show what has been lost and what could be lost… {how it looked before the land was ‘pillaged & raped’}

Show how you are different from other similar organizations.

By Terri on May/12/2011
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The opening shot of the tree didn’t grab me until it panned back to show the potted tree in all that concrete. I liked the clear message but as someone else commented some of the images were too anonymous. I think this video has the potential to appeal to people reluctant to call themselves conservationists because it is straight forward and not too emotional.
I loved the video of Beau and the Cariboo! That was really fun.
Keep up the good work. I think we need al kinds of messages to get more of us on board.
As for making a longer film; more wilderness footage interspersed with particular campaign activities; what CPAWS (We) do to get our wilderness saved.

By theresa Hood on May/12/2011
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There are some excellent comments about improving the video - too many shots of people signing papers and lecturing others, forgetting the prairies, other life, etc.
What bothered me was you said you have 50 staff and all of a sudden I began to wonder how much of my donation was going to administration?  I realize that maybe the video is the not the place to mention it but 50 staff turned my mind away from the rest of the message.

By pat clay on May/12/2011
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The length of the video is just right.  The one little tree standing alone makes a big impact.

By Diane on May/12/2011
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All people were given the responcability to speak on the behalf of those that can not speak for themselves,water forest wildlife birds future genarations.Let us be the best we can be and take care of what we have for the future.One voice one goal one people

By randy williams on May/12/2011
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i liked the written material more then the video… i suppose everyone has a different orientation to receiving information… some like tv, or video, while others like newpapers or info written story like on the net…. something for you folks to think about… cheers james

By james on May/12/2011
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Didi I like the video? It was fine but I think you want it to be more then that. I think it speaks to the converted with limited effect on a younger demographic.
The host (tough job) did not hold my attention for the length of the video.
It requires a recognized, attention grabbing person.
I think it would be more effective to start with who you are instead of the sad earth approach. Reason being you don’t loose viewers at the start who don’t think about the earth. Then work in the need to do something with a stronger visual ending. People remember the pictures more then the words.

Cheers
Randy Tomiuk
Cameraman,Director, Editor

By Randy Tomiuk on May/12/2011
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Terrific! I think there should be more ‘stark contrast edits’ like the little tree on the pavement juxtaposed with sweeping panoramas of wilderness, etc. and less shots of well-dressed people, signing documents and protesting. But then, I’m misanthropic. The portrayals of pristine nature are beautiful, stirring and compelling.

By David Janzen on May/12/2011
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excellent!!

By Jane on May/12/2011
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I liked the video and the objective

By Pelayo Rubido on May/12/2011
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Great video.

Love the footage and the commentary was on point and succinct.

I will definitely share this video with as many people as possible.

Thanks for sending it along and keep up the fabulous work!

By Tina Romaneh on May/12/2011
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I was busy wondering why CPAWS would only want to protect half of the remaining wilderness when the visual of the lonely tree in the city readily implies the urgency to protect everything that is left.

What percent of Canada is left wild enough to be protected, where is it, and why not work to protect all of it?

A clear map and a couple percentages would help folks quickly determine whether CPAWS is a cause they want to support. I was left feeling CPAWS wants to cut the baby in half.

By Keith Hammer on May/12/2011
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Visually, I think that it can be a lot more entrancing.
The message had me questioning—are you really the ONLY organization protecting our wilderness. Have you become an umbrella for all the others? If so, maybe that should be part of your message. How many CPAWS supporting members do you have nationally?
I support you. Keep up the good work.

By marilyn on May/12/2011
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I think it a great video.  Please don’t forget Labrador and Northern Quebec in the areas needing protection.

By Philip Schubert on May/12/2011
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PAWS should get involved in Petroworth trying to drill near Lake Anslie. When they start drilling and injecting chemicals into the ground this summer and destroy drinking water, fish, animals and the community of waycobah. Only then, people will say, we should have done something.

By Louis Joe Bernard on May/12/2011
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Great video! 

Sent video on to others.

Northeast Ecological Recovery Society
      P.O.Box 764
Floral Park, New York 11002
www.adirondackwolf.org

By Joe on May/12/2011
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The video is well-made;  brief and to the point. You have a beautiful country. I hope CPAWS continues to grow in influence.

By Ralph Famularo on May/12/2011
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hey nice short. Depending on the demographic ur aiming for maybe more cartoons less facts for youth and students. Also having a potted tree as all thats left of Canada’s parks is a little extreme. I for one prefer going out into real nature/without trails not parks
keep up the good work!

By taz on May/12/2011
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Brief and to the point.  There is a lot of good information here!  I like it.

By Joel Duncan on May/12/2011
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Message pass well.
Bravo for not “hinting” at membership or donation; this will come naturally later down the line.

By Bert on May/12/2011
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If you do a longer format consider making it more of a story….

Draw the viewer in with a question, such as: How much time is left for the wild lands of Canada? 

Keep it neutral and news-like at first… identify that there is a threat (a challenge!) against Canada’s wilderness.  But that there is a path to victory against that threat…and you are one of the trailblazers.

That should be your tone.  That you are on a journey to reach your goal. 

-Talk briefly of your origins, touch on the value of a wild Canada, mention the ‘threat’ (make it singular, hence less daunting, and beatable) in a few of it’s iterations (you don’t have to name specific industries)... 

Tell one inspiring single story with some heart and personality (think Tim Horton’s hockey ad)  and then outline your mission.  Lastly remind everyone of the ways they can help you, and help the cause in general.

If you frame the whole piece like a story, people will want to tell others (because it’s interesting) and it will be easier for them to remember than a bunch of numbers and names.

Hope this helps,

Mike

By Mike Benoit on May/12/2011
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I thought the video was to the point and effective, using both visuals and narrative to get the point across.

By mary Ellen on May/12/2011
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I liked that it was short, factual and relatively positive. 

By Lisa Bramson on May/11/2011
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!. Show a map of canada identifying the half of the remaining wilderness CPAWS wants to protect with what percentage of that is already protected. 2. Remove half the scenes of groups of people and replace them with shots of areas you want to see protected and name them.
3. Once above is done get it on TV - especially TVO, SCN and BC’s Knowledge Network.
4. Close with how to join CPAWS.

By Bill Pearce on May/11/2011
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Hi I watched your video. I work for an advertising agency and I have a couple of comments:

1. Your message doesn’t set itself apart from any other environmental group it’s the same speech we get from every land/water/grassroots/forest/whale/groundhog conservation or protection group. What makes you different?

2. I don’t give a crap about anyone’s grandkids. No one does they just won’t admit it. Tell me why I should care and not shirk the responsibility onto future generations… tell me what I am losing. When I have something to lose (or gain) I am more likely to act. Procrastination of the general population is your biggest enemy.

3. You need a strong call to action. What do you want people to do? How is the money going to be spent? People think…. I don’t need another calendar or direct mail campaign or stickers with my address on them and plus that’s a waste of paper and postsge when my $$ could have been spent doing __________.

4. How are you ever going to compete with the Evil Greed of Corporations after land and water resources and what about housing developments that are eating away at the landscape? How are you going to convince someone their new home is less important than coyote habitat?

I support you and stand behind your work but I think it’s time to start making people panic a bit and get them off their complacent procrastinating asses. So be brave and edgy and step away from the same old message.

By Marcus Jackson on May/11/2011
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Many good things about it, but it is entirely too bland.
I feel you need to show more contrasts between a great natural landscape and industrial or urban development to stir people into action. There are probably a few too many shots of folks looking at papers - there aren’t many people attracted by the thought of more meetings, vital as they are. Probably intersperse a few of people recreating in great parks. Eric does a good job, but I suspect a professional narrator would also improve it.
But keep up the good work! A damn fine organization.

By Wayne Merry on May/11/2011
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Sorry, but nothing there to encourage new members. No zip. No strong impact.

By June Kingshott on May/11/2011
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Great Video. Short and to the point. Love you CPAWS!

By Crystal on May/11/2011
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I feel a short version like what i just saw is good, and people will listen.

Good stewardship of our environment is needed, but we can only lobby the Governments to make the correct and sustainable decisions which will have minimal impact on our wild places. unfortunately i know with Schedule 2, this is an amendment to the M.M.E.R Act, circumvents the Federal Fisheries Act.? therefore i have one important question.

” Why is the Canadian Government Letting
Mining Companies Turn Lakes into Toxic Dumps?”

In order to protect the environment groups like yours have to take the Government to court, to protect our wild places.
Until we have a Government that will protect our natural resources and land base, it is sadly up for sale.

By Jon on May/11/2011
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Good video: I agree with the comment that the quick flashes between speaker scenes misses opportunity to be more clear and direct in the photo relationship to CPAWS. I would like to see some animal shots (more than just the one beautiful loon). The audio information is informative and clear-good work.

By Kata J on May/11/2011
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I thought this was great.  I don’t know about a longer one though.  I think short and direct works best nowadays.

By Terry Walker on May/11/2011
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Hi CPAWS;

I liked the video, but if you want to lengthen it, here are the gaps I found, in my opinion:
1) give us some more examples of why it is so urgent / important to save our wilderness.  The one lone little spruce image was good, but can you show us a couple more examples - without too much “bad news” stuff; I realize you don’t want it to be a downer; and,
2) there is nothing there that connects us Prairie folk to the images / examples.  Prairie people are going to watch this and then go - “well, where are we? Does CPAWS exist out here?”  Great job though - keep up the good work!

By Keay on May/11/2011
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This is a good introduction, with sharp visuals. Shortcomings- no woodland caribou, and you say “Killarney”- what was accomplished there- did he slip on Kluane?

By David McDowell on May/11/2011
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Hi folks:  I watched the videos with great interest.  I think they all hit the nail “so to speak”.  I especially found the headwaters comments of great interst.  My thought; however, is central Canada and the Great Lakes basin and the so called economic Canadain engine being researched?  Green lands are more of a memory in Southern Ontario and clean available water at reasonable cost will likely be an ever greater issue in conjunction with hydro concerns. My question; (and I welcome your response) is there an approach to corporate Canada for CPAWS efforts with targeted strategies for the Great Lakes.  I have heard of discord over Northern Ontario interests (mostly employment) versus Southern Ontario with its intensive population growth and wonder if the Great Lakes as an eco system is on CPAWS radar?  Forestry in Manitoba and Ontario have had much impact on the Great Lakes and water levels are very low. I confess I do not know if the current situation is record breaking, but the Great Lakes seem to but under considerable stress. 
I welcome CPAWS thoughts.
Thank you,
Warren Wood

By Warren Wood on May/11/2011
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An excellent video. Especially liked the clear goal of saving half the wilderness; that CPAWS is the only national nonprofit org’n of its kind; the loon’s call echoing at the end.  One negative: it’s too bad about the mistake in English which could easily have been avoided. The host says, “Patience and dedication pays off.”  A plural subject takes a plural verb. Patience and dedication pay off.

By Linda Kellar on May/11/2011
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great video.  If you were to make it longer, elaborate on successes and just how much more there is to do and how difficult it is.

By Cathie on May/11/2011
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Overall, I think the video did a reasonably good job covering all the salient points conveying the essence of what CPAWS is all about in two short minutes. However, I found that some opportunities were overlooked or missed in terms of maximizing production values, budget notwithstanding.

First of all, the framing’s off on the first couple of shots featuring Eric.  Why is his head cut off at the top?  Secondly, I would’ve liked to have seen less people/trade show shots and more WILD BOREAL beauty shots.  That is what CPAWS is all about isn’t it?  And to top it off, I would’ve liked to have heard a gorgeous ALIVE WILD sound FX soundscape behind those stunning photographs to help breathe life into them.  A more engaging music bed and captivating visual graphic treatment would’ve helped too. (FYI - well lit, framed, composed and conducted interview segments with key, respected personalities work well for a longer version).

Trust me.  THAT’S what people will respond to.  You have to appeal to their heart first and their heads second.

By Ted McKendry on May/11/2011
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I am behind you 100%.  Bit old to go climbing and clambering - will leave this to you younger ones.  Good idea the video, have sent it on to all my senior friends!  You might get some memberships from them too!
Keep up the good work.  You are making a difference.

By Christine McLaughlin on May/11/2011
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I liked the video! I would like to see some pictures of the areas that are protected with the names of the parks, a map of Canada showing the targeted 50% wilderness to be protected and some of the animals like the grizzly, the otter, the beaver, the birds.
Thanks for your work CPAWS!
Carolyn Hunter
Cranbrook, BC

By Carolyn Hunter on May/11/2011
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Short and to the point. I like it!

By Gailene Fenwick on May/11/2011
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An excellent video - kudos to CPAWS. Now that the Conservatives have their long sought-after majority, perhaps they`ll pay more attention to protecting more wilderness areas.

By Don Drew on May/11/2011
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the video was excellent

By george clairmont on May/11/2011
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Hello CPAWS,

Just viewed your video.  I like it very much. The commentary, graphics and images are meaningful and fit the message you want people to hear. Saving Canada’s wilderness is an enormous task and one can only cover so much in a brief video.  In my humble opinion, you have hit the target.

I wish you all continued success!

Hans

By Herbert (Hans) Weidner on May/11/2011
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I enjoyed the video.  Narrator’s voice is great—friendly sounding and informative.

Denny Wagg

By Denny Wagg on May/11/2011
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I like it…it’s simple, to the point and grasps the essence of what CPAWS is all about. The intro and ending tie in nicely and get your attention.

By Lynn Taylor on May/11/2011
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Thanks for the video.  It clearly explains the mandate of CPAWS in a very interesting way.  It is catchy and makes me want to help out as a volunteer if I can.

By Susan Sinotte on May/11/2011
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Hi,

I just look at your video and found it to be very good. It gets the message across that we should try to protect our wilderness.

Bravo! Keep up the good work!
Clara

By Clara LeBlanc on May/11/2011
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I really liked the video, creative but to the point!
Everyone get involved somehow for the preservation of our beautiful country!

By Leesa Carter on May/11/2011
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Thanks for the video.  It is located in the part of the page that makes it difficult to see the full screen.
I always like more pictures that reflect whea tthe person is talking about and voice over by the person saying it.  There seemed a lots o fpictures of people instead of parks and recreation.
Keep up the great work.

By Sonja Lundstrom on May/11/2011
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The video is well produced and conveys the intended message effectively and succinctly.

By nicholas buck on May/11/2011
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I think the new video articulates clearly the goals and passion of CPAWS and will represent the organization in a positive, inclusive way.

By Liane Gayler on May/11/2011
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I really liked the video.  The beginning and ending tying together so wonderfully visually convaying what our countries natural lanscape future might look like.
The beinginmg and ending were a good foil to the central positive images and message of the video.

Very creative and intelligent.

By Alfred Muma on May/11/2011
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I don’t think it was hard hitting enough. at the end when he says ‘so we’re left with this” the image could be much
more shocking, like an image of the tar sands. We have one of the greatest environmental photographers Edward Burtynsky i would suggest asking to use one of his photographs.  It is too polite, Canadians are fat cats and could use a bigger poke!

but thank God you are out there.  keep up the good work.

By Denise Hawrysio on May/11/2011
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Sorry, guys.  I thought it looked cheap and amateurish. 
I liked the symbolic “shrub” on the pavement, but the camera movement was jerky, and when he shifted in front of the woods scene, it looked phony - the light was all wrong.
Too many people pictures, mostly awkward and unnattractive angles.  (I think I spotted a politician I don’t like - very off-putting.)  Transitions awkward and jumpy.  Doesn’t flow.
Wilderness images good, but should be video, not stills.
Dialogue very good, balanced and hopeful, but people pictures should be smiling and hopeful to match.
I’m not a professional, but I know amateurs who do much better work than this.  It doesn’t need to be longer, just better.
My apologies,
Carolyn King

By Carolyn King on May/11/2011
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Check out this video,(less than 2 minutes), these guys have good information and programs.

By Paul Duff on May/11/2011
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Just watched and very effective images and narration. One question though - after the word “successes, the narrator lists the various parks and says, “Killarney”. Does he mean Kluane?

Please confirm.

Thanks for your work.

By Elizabeth on May/11/2011
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Very effective I think.
Not too long.
Makes good use of video clips and stills.
Good concise voice message.

By Laurent Thibault on May/11/2011
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Very well done!

By Douglas Brown on May/11/2011
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Excellent video!  If you were to extend it, I’d love to see live action shots rather than still photos.  Love that you focused on the CPAWS successes.

By Christine on May/11/2011
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It is good teaser/ introduction.  Ideally it would be nice to see to see it followed up by more specific information about how and what CPAWS is/does… The intro is so general that it states nothing but a very high level goal. 

Also, half of the remaining wilderness sounds scary—how much have we lost already?  Even if we CAN protect half, that means LOSING half.  What are the environmental consequences of that?  Loss of half of our animal habitat doesn’t sound so good.

How can we each get involved other than sending stuff out on the internet?

Thanks,
Carol

By Carol English on May/11/2011
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I loved it - short, to the point, easy to watch, easy to listen to.  But then, i am in the older demographic.  It probably matters more what the 20-somethings think.

Lynne

By Lynne Tyler on May/11/2011
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Eric mentions how much land CPAWS has preserved.  I think it would be useful to also mention what percentage this is of the 50% of wilderness goal.

Would also like to see more wildlife & wilderness, less people.

Believe it would also be useful to highlight at least one major wilderness accomplishment and goal in every province to whet people’s appetites.

By Claudia Rustenburg on May/11/2011
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I like the ending of your video; the lonely plant sitting in a sea of concrete, with the sound of the loon in the background.  That’s powerful; people need to connect emotionally to the importance of saving our wilderness, otherwise it won’t be saved.

By Sharon on May/11/2011
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Great video, would be great to show on tv. to reach
a larger audience.

For an extended version, show some opposite of the
natural beauty, with some destruction.
I am an Alberta senior, very much disturbed with what
is happening in our province.

By m.Alexander on May/11/2011
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It was a very good video.  I hope that all feel the same way.  Keep up the good work.  Rebecca Haynes

By Rebecca Haynes on May/11/2011
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This was great.  It was to the point and showed what CPAWS is about.  I would like to see a longer version, but this will definitely keep a person that may have not thought about conservations attention by touching base on what the organization has done and where it wants to go.

By Julie on May/11/2011
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Seeing pictures of some Fracking locations might also help.

By GRACE NEFF on May/11/2011
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Hi,
I liked the video, but like most others it did not have the impact that I would have expected. I think that more than wilderness and fresh water people have to be connected to the environment for the good of nature. That means picking up garbage on the side of rivers and not passing it by, hoping that the next tree hugger will pick it up. I retreat to Algonquin park every chance I get but even there people are not respecting the very thing that drew them there. Sorry for rambling on, but the message is not getting out and we owe it to the earth to try our very best to do so. Our very best!

Brian Legault
Senior Member.
Dorval Kayak Club.

By Brian Legault on May/11/2011
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Hi:

You know, don’t you, that half is not enough? That the word “wilderness” is undefined? That ALL the Boreal must be protected? That the monkeys with attitude have already stolen far more than their share, and must start to give some back?

Why not ask for what the Earth needs if She is to survive as we know Her?

Ian Whyte, Ottawa

By Ian Whyte on May/11/2011
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The announcer might be a dedicated volunteer or whatever, but he is not a very good announcer.  You need someone with a well trained voice.  Hire a thespian.

By anonymous on May/11/2011
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Short and to the point! I like it a lot.

By Edda Selinger on May/11/2011
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Generally good. The intro about 8,000 years ago left me thinking “what was happening then?” and I missed the next bit.

About 1 minute in I had drifted away - this was the part talking about partnerships - sounded too much like government. When I saw the killer whale photo I snapped to attention.

I think more marvellous photos and success stories and less words would have a greater impact - may use some type over screen to identify locales / basic tenets.

Hope this is helpful.

Jerry Ravensdale

By Jerry Ravensdale on May/11/2011
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I love the Bou video that follows your new video! That worked pretty well - I looked at the new 90 seconds promo- it took me to more videos- I watched the CariBOU video and became .....a fan. Ciao for now CPAWS. Keep up the good work - its keeping me gainfully employed and keeping the Yukon Wild. Wahoo!!!

By Sheila Dodd on May/11/2011
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Good, clear and obvious instruction on what you do. Very good.
Derek

By Derek Stockdale on May/11/2011
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I love it! It is simple, to the point, short and the message is very clear. Well-done!

By Laura on May/11/2011
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Hi

For the most part I liked the video, my only critiques would be that I found the music a little wishy-washy and the vocalization a little too soft.

For a future video I think it would be dramatic to include pictures of virgin woods and then to show to the same place after urban sprawl has destroyed it, maybe including images of the displaced animals and the effects this has on our planets well-being.

Sincerely

Nuala Van de Kamp

By Nuala Van de Kamp on May/11/2011
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Video is good as far as it goes. If you add to it you may want to:
1. Tell us how many ha protecting half of the remaining wilderness in Canada is?
2. Tell us how protecting half of the remaining wilderness in Canada compares to what is currently protected. Is it 10 times what we have now? 20 times?
3. The non-committed will say that protecting half of Canada’s remaining wilderness will kill our economy, result in massive unemployment, etc. Have you prepared counter arguments that could be included in an expanded video?

By Wayne Stetski on May/11/2011
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Good video.  Makes its point in an appropriate amount of time.

By Manrico Scremin on May/11/2011
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Very clear message on a vital concern, good job.

I too posted a historical wilderness video today about
a Nahanni River pioneer of note, Poole Field. You can see it at:
http://www.youtube.com/watch?v=dGUARzoxyxw

By Norman Kagan on May/11/2011
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Perhaps

*adding current specific projects that could be updated to the video as they change? 

*adding bullet point accomplishments at different points?

*showing how easy it is to be a monthly donor and how small amounts can make a difference?

By Sandy Blais on May/11/2011
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Love it!

By Charlene COOKE on May/11/2011
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As much as I want all theses things for my children to enjoy…  I think it is more important to show we need all natural things for us to continue, no bees?  no trees? no fish?  no us?

By William Ferguson on May/11/2011
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A good film about CPAWS, but need you now to broadcast it on public airwaves to reach a much greater audience, for projecting your views. That’s your new objective and one of many goals.

By JOHN B. MORGEN on May/11/2011
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Love the objective; loved the video.

By Virginia Reinecker on May/11/2011
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I belive we are forgetting the most important reason for protecting our wilderness.Trees and plants provide our lifesource which is oxygen.Without oxygen all life on this planet earth will cease to exist.

By Nicole on May/11/2011
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The length is fine, shifting quickly from the parking lot to the forest catches your attention. However I found the cuts to various images of groups, speakers etc. a bit annonymous. Are there any shots that say CPAWS more directly?

By Jim Corrigan on May/11/2011
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